Garth O’Brien began his Digital Marketing career in 2002. As a young attorney, he was tasked with learning SEO and SEM, which rapidly expanded to blogging and Social Media. In 2006, Garth went into SEO and SEM full time completing a tour of duty at MSN and then joining Catalyst Digital. For several years he owned the SEO programs for Hallmark, Chevron, IKEA USA, Xbox, Windows Phone, and he also consulted for Beats by Dre, Hawaiian Airlines, and MSN again. In March 2015, Garth joined GoDaddy becoming their Director and Global Head of SEO. He drives several Social Media projects where SEO and Social converge and influences the GoDaddy global content strategy.