Melanie Deziel

About the Author Melanie Deziel

Melanie Deziel is an award-winning branded content strategy consultant, founder of Mdeziel Media, and curator of The Overlap League, the native ad industry newsletter. She is a board member of the Native Advertising Institute, and travels the country educating marketing, sales and editorial teams on branded content strategy. Melanie is the former Director of Creative Strategy for Time Inc. and was the first editor of branded content at The New York Times, where she wrote in-depth pieces sponsored by advertisers, including the “Women Inmates” piece (Netflix) and the “Grit & Grace” feature (Cole Haan), which won the 2014 and 2015 OMMA Awards for Best Native Ad Execution.

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