How In-Store Video Helps Optimize Brand Engagement
Point-of-sale marketing tactics have historically been limited to basic placards displaying outdated graphics along with some small print pushing today’s hot items. Some marketers take it one step further and recommend pyramids of precipitously stacked products, which a child on a sugar rush inevitably topples. Suffice it to say that for brand marketers, in-store advertising …
Vacation Optimization For Busy Executives
The mere thought of taking a vacation can be a workaholic’s worst nightmare. Contrary to its meaning, the word “vacation” often elicits far greater feelings of fear, anxiety, and powerlessness for many in today’s fast-paced and hypercompetitive business climate. Just because certain individuals decide to take time off does not mean businesses can necessarily afford …
Search And Social: Mobile Integration
Over the past couple of years, we have seen the merger of social media and search engine optimization unfold. How will social media impact SEO? Is SEO dead? The answers to these questions have been debated, tested and changed many times and by many different people. So, whom should we believe? We should believe the …